Cereal Killers

This will bowl you over. According to The New York Times, sales of breakfast cereal to younger consumers have been plummeting. And you won’t believe why the hipster generation is shunning Cap’n Crunch and Tony the Tiger. In a recent survey, marketing research company Mintel found that 40 percent of millennials said “cereal was an inconvenient breakfast choice because they had to clean up after eating it.” These are the young people who can’t function without safe spaces, nap rooms, and participation trophies, so it’s no surprise they find washing a spoon and bowl an insurmountable challenge. It may also explain why millennials aren’t having kids; if you can’t clean a cereal bowl, you’re probably not going to change a diaper. What’s next, lazy millennials expecting other people to pay their way in life? Free college? Oh, wait…

--The Limbaugh Letter May 2016